I'm the breeder behind Little River Retrievers located in New London, WI. Our goal is to produce the best possible example of both temperament and conformation with special attention paid to the health and longevity of our dogs. We strive to better the Labrador Retriever breed as a whole. We raise adorable, affectionate, versatile puppies, and give them the best possible start for a life of companionship and love! We prepare all of our pups to excel in life.
About Ashlee
I'm Ashlee Moeller, the owner and founder of LRR. I began running hunt tests in 2020, I got a junior hunter title on my first dog, Copper, and fell in love with the world of sporting dogs. My current dog, Liberty, and I are working on senior/seasoned level work while also enjoying some upland hunting
What makes Ashlee’s program special
All of our dogs are selectively bred with careful genetic screenings. We strive to better the Labrador Retriever breed as a whole. Our program is committed to only breeding dogs that we feel are excellent representations of their standard and will make a positive contribution to their breed and to their families. We pride ourselves on helping all of our clients find the right fit for their needs and lifestyle.
Ashlee is a member of a club
Island View Retriever Club
Planned Labrador Retrievers from Duncan and Liberty
Due Apr. 2025. Ready June 2025
Planned Labrador Retrievers from Duncan and Liberty
Due Apr. 2025
Ready June 2025
Ashlee has been certified by Good Dog's screening team for responsible and trusted breeding practices. When you're ready to reach out, feel free to ask any questions about the breed, their program, or specific puppies. You'll also have the chance to share a bit about yourself and what you're looking for in a new companion. Together, you'll choose the puppy that's right for you, stay in touch with regular updates, and plan how to bring your new puppy home.
Puppy prices range from $1,500 - $2,000 and include a non-refundable deposit of $400.
“Also included are vaccinations, deworming, a microchip, and declaw removal. Puppy take home pack, scented puppy blanket, puppy food, toys and a go home folder. Theee is a $100 non refundable deposit to be placed on our waiting list. Refunds are available if gender or color is not available. Then there is a $400 deposit after puppies have been born.”
Ashlee may provide a written contract or health guarantee when you purchase a puppy. This helps protect both you and your breeder, ensuring that you both have a clear understanding of the terms of your puppy purchase. If Ashlee offers a contract or guarantee, the details will be personalized by them. If you have any questions or want to know more, don’t hesitate to reach out to Ashlee directly.
Our puppies are very well socialized until the day they go to their forever home. I perform early neurological stimulation from day 3-16 and play with each puppy every day. They have toys to play with and also get to go outside when the weather permits. I utilize the following enrichment methods: Socialized with other animals, Introduced to people of different ages and appearances, Socialized with other dogs, Daily handling, Scent introduction, Socialized in new places, Socialized with children, Surface & tactile stimulation, Car rides, Various sounds, Car Rides, Various Surfaces, Early Scent Stimulation, Conformation Stacking and Nail Trimming, Outdoors, e.g. rain, Stores, Scents, Toys, e.g. Ball, Early Neurological Stimulation, Sound Stimulation, Socialized with Adult Dogs, Socialized with Cats, Socialized with Children, and Potty Training.
All puppies have their declaws removed at 3-5 days and also a receive a wellness exam the same day. They are dewormed at 2, 4, 6, and 8 weeks. They have a wellness exam at 6 weeks, get their first dose of heartworm medication at 8 weeks old, and their second month of the heartworm medication is sent home with them.
We send our puppies home with Microchip, Basic obedience & manners, Puppy starter kit, Initial potty training, Toys, Food & treats, Vet records, Registration, Blanket with mom & littermates’ scent, and Microchip.
Ashlee offers options to help you easily get your new puppy home.
If you’re nearby, you can visit in person to pick up your pup. If you’re far away, you can travel by car or plane.
“They will be able to come to my house to pick out their puppy. ”
Why Ashlee started breeding
I have always wanted to breed, and after I got my first pup, Copper, I knew I wanted to better the breed. To produce top-quality pups that will continue to excel in their chosen field, whether that be hunting, or as an active companion. I strive to produce quality puppies for families that are structurally sound, healthy, intuitive and have wonderful temperaments.
Ashlee has been a member of Good Dog for almost 4 years
Ashlee was screened for responsible practices and has been a member since 2021.
Little River Retrievers meets or exceeds our community standards in these areas:
All breeds
Labrador Retriever
Labrador Retriever
About Liberty
SHR LRR’s Liberty’s Faith in Gods County JH - Liberty is also a very talented and hardworking dog who will hunt and train all day if you let her, but is happy to sleep on the couch with you afterward! Liberty has full health clearances, hips, elbows, eyes and is EIC/CNM clear. She is a hard charger and an incredible marker, she is a very strong swimmer, and is also very biddable in training. Liberty has been a wonderful dog to have in the field upland hunting. She has a very goofy personality and a lot of heart! Liberty will go anywhere and do anything, truly your shotgun rider type of dog that you can take anywhere. She is a petite dog with cute features, sitting about 48lbs of muscle. She is also well-built and sturdy. Liberty is a great family dog with an amazing temperament around small children.
Uploaded health tests
D Locus (Dilute) DNA test, Centronuclear Myopathy (CNM), +1 more
Health testing is one key piece of responsible breeding and is performed on breeding dogs to prevent the presence of heritable conditions in their puppies.